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SPONSOR TOOLKIT
SPONSOR TOOLKIT
In This Section: Sponsor Toolkit
Sponsor Toolkit
Sponsor Toolkit
The month of April, leading up to World Wish Day, is a great opportunity to engage new and existing corporate partners! Depending on the relationship you have with each partner, they may choose to activate in a fundraising capacity or instead choose to support by spreading awareness (like sharing the PSA on their social media channels or adding a banner on their website). Though this is a wonderful opportunity to kick off a large-scale, themed fundraising campaign with a partner, remember that no ask is too small; if a corporate partner prefers to limit their activation to simply sharing the PSA on their social media channels, this is still a win!
To support these efforts, we have created the 2019 WWD Sponsor Toolkit. The toolkit includes video, social media, digital and email assets, in addition to wish alumni photos from the PSA and World Wish Day logos. This toolkit can be packaged and shared with corporate partners in its entirety, or affiliates can choose to download and share specific asset folders, for example, social media assets only. Please note: all assets are embargoed until 3 April.
To support these efforts, we have created the 2019 WWD Sponsor Toolkit. The toolkit includes video, social media, digital and email assets, in addition to wish alumni photos from the PSA and World Wish Day logos. This toolkit can be packaged and shared with corporate partners in its entirety, or affiliates can choose to download and share specific asset folders, for example, social media assets only. Please note: all assets are embargoed until 3 April.
Corporate partner activations are encouraged throughout the month of April leading up to World Wish Day, but please remember: Make-A-Wish as a global organization has committed to “all hands on deck” globally on World Wish Day. Affiliates will be expected to hold 29 April on social media and PR to kick off Disney’s Aladdin campaign.
What this means is we are asking affiliates and chapters to hold off promoting any other corporate campaigns on this day. Affiliates are welcome to share information around World Wish Day, Chris’ founding wish, and individual fundraising initiatives. The only limitation is promoting other corporate campaigns on this day.
If you have any questions about the 2019 WWD Sponsor Toolkit or engaging corporate partners, please contact Brittany Kearney at bkearney@worldwish.orgfor more information.
If you have any questions about the 2019 WWD Sponsor Toolkit or engaging corporate partners, please contact Brittany Kearney at bkearney@worldwish.orgfor more information.
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